The French startup Sifflet, which launched data observability software less than a year ago, has just completed a fundraising of 12 million euros. We spoke with Wajdi Fathallah, co-founder and CTO of Sifflet. The latter enlightened us on the upcoming projects of his startup.
Everything you need to know about Whistle
Who are you ?
I am Wajdi Fathallah, co-founder and CTO of Sifflet, entrepreneur at heart and computer engineer by training. I have developed expertise in the field of data and cloud computing by tackling several big data and artificial intelligence challenges in various industries. In all my experiences, I have seen the negative impact of poor data quality on decision-making, operational costs, compliance with regulations and overall company reputation. Based on this observation, I joined forces with two brilliant Centraliens: Salma Bakouk and Wissem Fathallah. Both also suffered from poor data quality in renowned international companies such as Goldman Sachs, Amazon and Uber. We gave ourselves the mission of creating Sifflet, the tool that we would have liked to have had in our previous experiences.
What does Whistle do?
Whistle is data observability software. The latter is a relatively new concept and involves monitoring the entire data ecosystem, including data sources, data flows, integration processes, data warehouses and processing and visualization applications of data. Whistle connects to different data architecture tools, collects meta-data, monitors, measures and analyzes quality indicators to detect data-related problems, and simplifies their resolution.
Less than a year after the public launch of the solution, we managed to obtain a leading position. We work with clients in the United States, Asia and Europe such as Carrefour, BPCE, Nextbite, Shopback, Adaptavist.
Sifflet’s fundraising
Why did you raise 12 million euros?
Our Series A funding will allow us to accelerate our market deployment in Europe and the United States, and continue investments in our product and technology. The market has a strong demand for solutions like ours. For a startup like Sifflet, the challenge is to organize itself to meet this demand. That’s why we plan to recruit new talent to strengthen our technology, product, marketing and sales teams.
Why did you choose to bring these investors into your capital?
Sifflet has chosen to bring EQT Ventures, Bessemer Venture Partners and Mangrove Capital Partners into its capital. We are proud to have renowned partners such as Mangrove Capital, EQT and Bessemer, who share our vision and help us make it a reality.
Mangrove Capital focuses on emerging technology companies that have the potential to disrupt traditional industries, as Skype, Wix and WalkMe have done. Bessemer Venture Partners has invested in more than 130 publicly traded companies and is very active in technology ecosystems, providing advice and resources to startups to help them grow. EQT is one of the largest European funds. He is recognized for his entrepreneur-centric approach, committed to working closely with founders and management teams to support high-growth companies.
These partners provide us with valuable support to achieve our ambition and succeed in the global market.
What will Whistle look like in 5 years?
In the short term, Sifflet will focus on the deployment of its activities in the European and American markets. We will strengthen our relationships with our customers and partners by anticipating their needs by offering them innovative solutions that meet their expectations. We will also closely monitor market trends to remain competitive and adapt our offering accordingly.
In the long term, we aim to become the global leader in the data observability sector with a strong presence in all global markets. We will develop strong and lasting relationships with our customers and partners. We will be at the forefront of emerging technologies to offer the most innovative and high-performance solutions. We will also continue to attract and retain the best talent by offering attractive working conditions, stimulating challenges, career development opportunities and a strong company culture. We will seek to maintain a collaborative and inclusive work environment to foster innovation and creativity.
