Mr.Beast, whose real name is Jimmy Donaldson, was born in Wichita, Kansas, on May 7, 1998. He became known thanks to videos where he assessed the fortunes of other Youtubers or when the young American enjoy counting to 100,000 without interruption. Now, Mr.Beast has more than 210 million subscribers on his main channel, making him the biggest YouTuber in the world. More than just a videographer, the American has become over time a true businessman. What is the secret of such success? How much is Mr. Beast’s fortune? Business Cool tells you everything about the career path and salary of the YouTuber.
The journey of Mr. Beast
Mr.Beast launched on YouTube in 2012, when he was only 13 years old. Like most young videographers his age, he films himself playing video games online. However, success does not come immediately. It took almost 3 years for Mr.Beast to start getting noticed on the YouTube platform. In order to differentiate himself from others, the young American videographer begins to post videos where he comments on the best YouTube introductions, the fortune of his colleagues, etc.
At the same time, the teenager sets himself multiple challenges, each one crazier than the last: counting to 100,000 without interruption, watching a clip on loop for 10 hours straight, etc. Thanks to this change of direction on his channel, Mr.Beast obtained one million subscribers in 2017. Now installed on the platform, the American is trying a new concept offering ever larger sums of money to complete strangers and guessing What ? It works! As proof, five years later, he has more than 100 million subscribers on his main channel.
He invests more and more money in his videos, to offer gifts to his family, friends, strangers or even people in need. This is how Mr.Beast currently has a little over 210 million subscribers on YouTube channel and has become the biggest YouTuber in the world.
What is Mr.Beast’s recipe for success?
Mr.Beast has become, over time, the most influential and popular Youtuber on the platform, with more than 210 million subscribers on his channel. So how did this young man, only 25 years old, manage to achieve such a level of success?
To begin with, Mr.Beast is known for his originality, his unique and often extravagant ideas which stand out from other videos that can be found on YouTube. From “stupid” challenges to inspiring videos, he has a knack for creating content that people want to watch. He is not afraid to take risks and try new things. In addition, he regularly posts videos for years, in addition to maintaining a regular presence on social networks which allows him to stay in touch with his fans.
Mr.Beast also seeks to be as transparent as possible with his community in order to gain the trust of his audience, so people can easily recognize themselves in him. Obviously, what contributes greatly to his success are his acts of generosity, such as giving large sums of money to people in need or making donations to charities. This generosity is a key element of his personal brand that attracts viewers and keeps them loyal. We can easily add to this that Mr.Beast’s videos are often very well produced, with quality images, interesting narration and impressive visual effects. He takes the time to refine each video, which results in a more than qualitative result.
Like YouTubers, who tend to make ever longer videos, Mr.Beast remains on a simple format: videos almost never exceed 15 minutes, an introduction of less than 10 seconds to draw in the viewer in the video as well as very jerky shots to make its content immersive.
What does Mr. Beast’s salary consist of?
Mr.Beast’s YouTube salary
In order to calculate the salary of a YouTuber, you need to know that a thousand views bring in around 1 euro. For example, one million views can generate nearly 1,000 euros. However, this figure is only an average, because in reality this figure differs depending on YouTubers.
In reality, when calculating the gain per 1,000 views on YouTube, you must take into account the CPM (cost per thousand views). This indicator corresponds to the amount that an advertiser would be willing to pay to broadcast an ad a thousand times. This CPM changes from one YouTuber to another. It is complicated to define a precise amount. However, the most popular Youtubers can claim a CPM of $20 or more. However, it generally varies between $0.4 and $1.8 on average, and depending on four factors:
- the time of year;
- the content of the channel;
- viewing time on videos;
- the location of its audience.
However, we know the exact amount that Mr.Beast received in 2021. Indeed, according to Forbesthe young American earned $54 million in 2021, the highest amount ever reached by a YouTuber. For good reason, his videos have been viewed more than 10 billion times.
Product placements
Like his fellow YouTubers, Mr.Beast also generates money through the various product placements offered to him by different companies seeking to gain visibility. The American with more than 210 million subscribers, leader of the YouTube platform, can quickly increase the bill. In fact, it is not uncommon for these to easily exceed $25,000.
Diversified activities
The American YouTuber doesn’t stop there. For good reason, more than a simple videographer, Mr.Beast has been able, over the years, to diversify his activities like a serial entrepreneur. Indeed, the latter is at the head of six YouTube channels. In reality, its other channels are sub-channels where the latter publishes videos from its main channel in a specific language such as Spanish, Japanese, German or even French. Thanks to this stratagem, Mr.Beast considerably multiplies its income, while reaching an audience from the four corners of the world.
You might think that his activities as a videographer are enough for him, but no! Mr.Beast also has his own brand of clothing, burgers, energy drinks as well as all kinds of derivative products. The YouTuber also launched his own brand of chocolate, called Feastables.
How much is Mr.beast’s fortune?
It is rather complicated to accurately estimate Mr.Beast’s fortune as he has been able to multiply his sources of income. One thing is certain, Jimmy Donaldson aka Mr.Beast is a multi-millionaire. According to the media LejmedMr.Beast’s personal fortune would be between 16 and 24 million dollars.
