How to improve your LinkedIn profile?

The importance of a LinkedIn profile neat and attractive is often underestimated. This is the equivalent of your resume and this is the first “version” of you that people have access to. employers. She must therefore makes me want to recruit you and that it makes a “good impression”. The “superficial” aspect of your page also counts: a profile aesthetic and clear can increase your chances of obtaining a answer from an employer you contacted directly on LinkedIn. Without further ado, here are some tips for improving your LinkedIn profile.

Have a lot of subscribers

It’s the same principle as on Instagram. Many tend to associate the number of subscribers with the size of your network. In fact, a profile with less than 100 subscribers simply doesn’t make you want to connect. So add as many people as possible from your school as a priority, and also knowledge having a background similar to yours. Try also adding people you don’t know and who work in large groups without adding just anyone (target your connections). This may seem absurd but it is very useful. Example: You sent 150 connection requests to JP Morgan employees. Of these 150 requests, let’s say 10 people (it’s often less) accepted. Two years later, you apply to Morgan Stanley and try to connect with HR. Seeing that you already have some connections in common, what’s more, in the same company, she (or he) will be more inclined to accept you.

Have a neat LinkedIn profile photo

Whether you’re photogenic or not, invest in a beautiful photo professional. It’s always nicer to talk to someone whose face you know. Although it is best to have the photo taken by a professional, a photo of yourself suit or in a professional outfit taken by a friend may be enough. You must smile : this is the watchword in all interviews but also in the profile photo. Look nice, but don’t overdo it. The photo must be framed, sharp and bright with a plain background (off-white or dark blue, or even other colors, but you have to stay in classic tones and not flashy). For a photo in a professional studio, count on €70 to €90. Also take advantage of your school’s opportunities: if your school has a photography club, it probably organizes free CV photo sessions.

Also take advantage of this to treat your banner. A photo of your study city (example: Paris seen from above) with your school logo well positioned adds a touch of aesthetics that is always welcome to your profile. To do this, you can for example use Canvas ; it’s free and easy to use.

A clear and detailed LinkedIn description of your background

Without overdoing it, take care to clearly and concisely describe your course: display your Professional experiences, associativeyour training (high school and BAC can even be added). If you have spent certifications (language like IELTS or other), add them, it’s also valued! If your profile seems empty, do everything you can to try to flesh it out a little (without lying of course). Any experience, even a summer job unrelated to your project, can be useful to you. It is also important to describe what you did in each training/professional experience. Detail your role, your SKILLS developed using bullet points, but keep it concise. Typically, it may be interesting to add the key subjects and chapters studied in maths after a degree.

Adapt your profile to your career goals

Starting with the language in which you write your profile. If you plan to apply abroad, write everything in English. In any case, in many sectors such as finance, the reference language is English so you might as well put everything directly in English.

If you have too much professional experience, do a sorting : which ones are likely to attract the attention of your target company? You must have an effective profile.

And above all, even if it is obvious, do not no spelling mistakes ! Your LinkedIn profile is the first impression that the employer will have of you, so take care of your writing and proofread!